Reggie Miller teams up with Wendy's once more on March Madness ad In the Wendys commercial with Reggie Miller, 2022, Reggie is seen enjoying a delicious Wendys burger. Reggie Miller teamed up with Wendy's for a third year. When Reggie's breakfast Baconator comes through, the team loads his tasty sandwich into a T-shirt gun and fires it directly into the former-NBA star's hands as he lounges in a comfy chair -- the . And yes, I do harbor a few things from the Wendys commercial. All rights reserved. Ad Age named it one of the top 10 ad slogans of the 20th Century. 2023 Leaders Group. Reggie Miller @ReggieMillerTNT . Wendy's. It's Reggie Miller! Your email address will not be published. All rights reserved. The premise of the commercials has Miller moving into Wendy's for their breakfast menu inside . Optimize TV Ad Spend With Q1 2023 Insights. They soon discover that Big Mom is also after him, and she has placed a bounty on his head. Some employees, like Thomas, are excited while others, like Kathryn, are frustrated, slamming the spray bottle down after wiping down . A Wendy's employee says that when Reggie Millier wants a Baconator -- immediately. Looking to pass the time between customers and March Madness matchups, the Wendy's staff and former NBA All-Star Reggie Miller are getting in a game of horse. - advertsiment spot 2022 Other tags: Wendys commercial 2023, cast, girl 2023, actress 2023, song, new, newest Don't forget Visit Official Wendys Social Network Aloha peppers are a type of chili, Read More What are Aloha Peppers?Continue, When it comes to Passover, there are a lot of things that you cant have. I think thats pretty impressive. Powered and implemented byFactSet Digital Solutions. Wendy's Reggie Miller Not Letting Kenny Smith In a - Commercial Song She might be on edge because she already has H.A.L.F.O.F.F. Optimize TV Ad Spend With Q1 2023 Insights. To achieve this goal, the team has a special system just for Miller. He even goes so far as to say that he would choose Wendys over a trip to Hawaii! The new Wendys commercial features several actors in various roles. A few highlights: Reggie Miller helps hype the . Breakfast was the hardest-hit daypart of COVID, and not everybody is back to their same old habits yet, Loredo said. New to Wendys NCAA program this year are takeovers in Las Vegas, where the draw for tournament seedingknown as Selection Sunday, March 13has become something of an event on its own; and in New Orleans, where the mens Final Four are scheduled April 2-4. If the potatoes are cooked in, Read More Are French Fries Kosher for Passover?Continue, Eggo waffles are a breakfast favorite for many people, but some are concerned about whether or not they contain dairy. Check out our FAQ Page. This material may not be published, broadcast, rewritten, or redistributed. FAQ - New Privacy Policy. Wendys, which surpassed Burger King as the nations second-largest burger chain in 2020 (it remains a distant second to McDonalds) wants to keep growing its breakfast business. By using iSpot.tv, you accept our. Javon Johnson is the man who appears next to Andrea-Frances Taylor and their son towards the end of the commercial. Activate your account. And being able to have a full month to go all-in with them and the partnerships we have with the NCAA, just really works well for us. Wendys revival of the phrase began earlier this week at the Daytona 500, during which Wendys sponsored a car with a Daves Double cheeseburger on the hood and ran a variety of other promotions for its square burgers at the event. Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. Quotes displayed in real-time or delayed by at least 15 minutes. As Reggie watches one of the staff psyching herself up to take the shot, he grows impatient and tells her to shoot, causing a quarrel between the two. Wendys campaign for the NCAA March Madness basketball tournament is built on twists on its nostalgic slogan Wheres the Beef? delivered by longtime endorser and former NBA star Reggie Miller. kathrynfeeney.com Joined December 2010. How to Remove Iron Supplement Stains from Teeth? Daily updates aggregating the stories and spin from more than 600 outlets across the globe. He formerly covered the food retail industry for Winsight and Supermarket News, and is a former sports and features writer for The Cecil Whig, a daily newspaper in Elkton, Md. Why Reggie Bush's Wendy's Commercial Has The Internet Buzzing 4. They are: Her most recent role was as the lead in the film Bikini Model Academy. Wendy's TV Spot, 'Live-In Guest' Featuring Reggie Miller SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazines awards, such as Forty Under 40, Game Changers and others. . Wendy's, the official breakfast and hamburger of March Madness, has called upon NBA legend Reggie Miller to suit up again for a new campaign. Optimize TV Ad Spend With Q1 2023 Insights. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group. It is a leaner cut of meat than other parts of the lamb, and has a strong flavor. 2023 FOX News Network, LLC. Credit: adage.com. Wendys has been a sponsor of the NCAA Tournament since 2017. The chain, as usual, is offering a variety of deep discounts meant to emphasize the madness in March Madness. Wendys is offering a $1 Daves Single from now through April 10 when fans place an order via the app. Optimize TV Ad Spend With Q1 2023 Insights. By using iSpot.tv, you accept our, McDonald's McCaf Strawberry Banana Smoothie, McDonald's Minute Maid Blue Raspberry Slushie, Real-Time Ad Measurement Across Linear and CTV, Marketing Stack Integrations and Multi-Touch Attribution. Five-time NBA All-Star Reggie Miller speaks during the 2012 Naismith Memorial Basketball Hall of Fame enshrinement ceremony in Springfield, Massachusetts, September 7, 2012. Its a great way to engage, Loredo said. The ad spots, along with the promotional deals they . Mutual Fund and ETF data provided byRefinitiv Lipper. Submissions should come only from actors, their parent/legal guardian or casting agency. Actor/Writer NY - LA That girl from the Wendy's commercials Katie on Mr. Iglesias on Netflix. By using iSpot.tv, you accept our, McDonald's Bacon, Egg & Cheese McGriddles. And finally, the fourth actor is Kyla Pratt, who plays the daughter. In the commercial, he plays a character named Lil Rel who is surprised to learn that Wendys now serves breakfast all day. Are they kosher for Passover? Wendy's generated about 8% of its total sales from breakfast by the end of 2021, starting from zero in early 2020. However, instead of playing horse, the crew have changed it up to make things more interesting and relevant. You can connect with Reggie Miller on Twitter, Wikipedia. Lastly, Brandon Scott Hughes portrays the male customer who interacts with Jordan Dentons character Wendy throughout the ad spot. There are four actors in the new Wendys commercial. (Wendy's) "I knew coming into this they were going to give us a little bit more leeway on the commercials and how to. Five-time NBA All-Star Reggie Miller speaks during the 2012 Naismith Memorial Basketball Hall of Fame enshrinement ceremony in Springfield, Massachusetts, September 7, 2012. Wendy's Breakfast Baconator TV Spot, 'March Madness: Cannon' Featuring Launching today, Wendys is paying homage to its classic Wheres the Beef? ad where the catchphrase was featured on The Simpsons and SNL. The campaign will air throughout the mens NCAA Tournament online via the March Madness Live app and on TV (CBS, TNT, TBS, Tru). Wendys has been an official tournament sponsor since 2017. Selection Sunday is on March 13 with the First Four beginning March-15 and the first round tipping off on March 17-18. First used in a 1984 Wendys commercial, Wheres the Beef? became a meme that permeated the culture. In the commercial, Kevin plays a very enthusiastic customer who cant seem to get enough of Wendys delicious food. Already a subscriber? Wendy's 'Square's the Beef' campaign tweaks famous slogan March Madness spot promotes burgers with Reggie Miller By Jon Springer. SBJ I Factor presented by Allied Sports features an interview with Navigate founder A.J. Reggie Miller struggles to find his bobblehead of himself as employees help him settle in at a Wendy's. His explanation for doing so is because of March Madness, but the real reason could be for its breakfast. Wendy's advertises its Breakfast sandwiches in a commercial featuring Reggie Miller and Kenny Smith. Award-winning original reporting, with in-depth profiles, timely research and expert opinions on the biggest issues and stories in sports business. The answer may surprise you. Submit ONCE per commercial, and allow 48 to 72 hours for your request to be processed. Who's The Basketball Player In The Wendy's March Madness Commercial Have questions about this ad or our catalog? Get your ticket for the April 5 Ad Age Next: Retail event at AdAge.com/NextRetail. You may unsubscribe at any time. When Reggie's breakfast Baconator comes through, the team loads his tasty sandwich into a T-shirt gun and fires it directly into the former-NBA star's hands as he lounges in a comfy chair -- the delivery method lives up to the title of "fast food." you know the casting, write us to include it in the video information, Just as the previous question does not handle that information, we reiterate again the invitation for you to share if you know the answer of the French fries are usually made with potatoes, which are not considered kosher for Passover. Reggie Miller returns for Wendy's March Madness campaign All rights reserved.The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group. 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The latest personnel hires and promotions, plus exclusive ratings and research from the sports industry. Published August 25, 2020 Advertiser Wendy's Advertiser Profiles Facebook, Twitter, YouTube 855 Following. They had an outline of a script, but they said we are not beholden to it. Basketball HOFer Reggie Miller is moving back into a Wendy's restaurant in a series of lighthearted ads again this year, as part of the fast food chain's advertising and promotion tied to the NCAA men's and women's college basketball tournaments. Assuming that you are eating fruit as part of a carnivore, Read More Can You Eat Fruit on Carnivore Diet?Continue, In the Whole Cake Island arc, which spans from episodes 590-618, the Straw Hat Pirates travel to the eponymous island in search of Sanji. Authentic engagement is what hes all about. Tony Petitti era begins at Big Ten; Can the Senators really land a $1B deal? 28th March 2021. Wendys is offering its breakfast menu at half-price through March 31, when customers order via the Wendys app. SBJ Spotlight: Rich McKay of AMB Sports and Entertainment, Anquan Boldin on how the Players Coalition continues to fight for social justice, Jalen Rose on being a business-minded athlete, and why NIL is good for college players, Bill Simmons on the creation of ESPNs 30 for 30 documentaries. US Ad of the Day: 'Square's the Beef' sees Reggie Miller rebound Wendy And this year, deeper integration of digital, social and other third screen assets, new live events capturing the excitement around the selection weekend and the finals, and an easing of COVID pandemic restrictions will make for the liveliest tournament atmosphere in three years, predicted Carl Loredo, Wendy's chief marketing officer. Eggo waffles, Read More Do Eggo Waffles Have Dairy?Continue, You can eat fruit on a carnivore diet, but it is not necessary. Launching today, Wendy's is paying homage to its classic "Where's the Beef?" ad where the catchphrase was featured on "The Simpsons" and "SNL." Reggie Miller TV Commercials We don't make the ads - We measure them Sign up to track 35 nationally aired TV ad campaigns for Reggie Miller. https://www.sportsbusinessjournal.com/Daily/Morning-Buzz/2023/02/27/wendys-reggie-miller-squares-the-beef-campaign.aspx. Kathryn Feeney was born in Manhattan, New York City, New York, USA. Wendy's TV Spot, 'March Madness: Horse' Featuring Reggie Miller By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. 2023 Leaders Group. Unfortunately for Reggie, Tyler is there to school the NBA legend by brutally rejecting his shot, which draws cheer and support from his fellow co-worker. The spot, part of the chain's new basketball-themed campaign, features the former Indiana Pacers star as he moved into a Wendy's restaurant, in Indianapolis, for March Madness, and not allowing Smith . We have a core differentiation in the food, we know a lot about our consumers and what matters to them, and so when we engage, it comes across as authentic, not a logo slap or engagement in some gaming environment where its like, Why is this brand here at this moment? It makes sense authentically.. Real-Time Video Ad Creative Assessment Reggie Miller has decided to move into a Wendy's in Orlando, and he says he loves it so much, he'll never leave. Andrea-Frances Taylor is the woman who appears at the beginning of the commercial, sitting at a table with her son. Sacrifices must be . When Reggie's breakfast Baconator comes through, the team loads his tasty sandwich into a T-shirt gun and fires it directly into the former-NBA star's hands as he lounges in a comfy chair -- the . "That Wendy's Reggie Bush commercial is hilarious," they exclaim. Activate your account. The crew becomes embroiled in a conflict with her and her many, Read More What Episode Does Whole Cake Start?Continue, Your email address will not be published. He has been acting since the early 1980s and has appeared in over 50 movies and television shows. . The NBA Hall of Famer is once again hitting the commentary booth for the . 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This site uses cookies to provide you with a great user experience. March Madness is a natural crossover between the brand and its fans, Loredo said in an interview. We see Reggie sleeping in a chair outside Wendy's, banging on the windows when he sees an Legal Statement. Are you a print subscriber? 49 print issues delivered to your home or office. with only 15 letters left. Maestas talks with SBJs Abe Madkour about the early days of Navigate, which he said he founded with too little knowledge, though good fortune as far as timing made up for my mistakes. Maestas traces his career path and personal development, and highlights the attributes and practices that he believes help make a successful business person and human being. In one spot, hes crestfallen when its explained to him that the digital menu screens behind the counter cannot tune in NCAA Tournament games. This year's ads include "six commercials featuring Miller, largely more as a supporting . Who is in the new Wendys ad? Reggie Miller teamed up with Wendy's for a third year. To achieve this goal, the team has a special system just for Miller. He can be seen in a recliner chair, playing a game of HORSE with other workers and even donning special Wendys pajamas and slides. Are you a print subscriber? Reggie Miller is going to be featured in more Wendy's spots. Wendy's rolls out March Madness menu, special app offer and ads Kathryn Feeney - IMDb Wendy's is bringing back familiar elements of whats become something of a slam dunk for the restaurant brand: advertising and promotion tied to the NCAA mens and womens college basketball tournaments. The girl in the new Wendys commercial is actress and model, Paola Antonini. The guy in the Wendy's commercial with Reggie Miller is actor and comedian Rick Moranis. In the new Wendys commercial, the black guy is actor and comedian Lil Rel Howery. Reggie Miller returns for Wendy's March Madness campaign The lamb flap can be cooked in many different ways, and is often used in dishes such as stews or, Aloha peppers are a type of chili pepper that is native to the Hawaiian Islands. Javon Johnson is the man who appears next to Andrea-Frances Taylor and their son towards the end of the commercial. I wouldnt say stealing I would say harboring those slippers. Now with football rapidly approaching, Wendy's has a new breakfast buff named Reggie: Reggie Bush. He formerly covered the food retail industry for Winsight and Supermarket News, and is a former sports and features writer for The Cecil Whig, a daily newspaper in Elkton, Md. QSR breakfast has been tired and old since 1972, and what we recognized was that Wendys could come in and give consumers a breakfast theyd be excited to wake up for, he said, presumably referring to the year as that's when McDonald's introduced the Egg McMuffin. Access to easy-to-read digital editions of weekly issues. Kathryn Feeney (@Kathryn_Feeney) / Twitter The General TV Spot, 'Uncle Drew: Everything To Prove', Wendy's TV Spot, 'Live-In Guest' Featuring Reggie Miller, Wendy's $5 Biggie Bag TV Spot, 'Bag Boys', Wendy's App TV Spot, 'Like a Frosty Without the Fry', Wendy's App TV Spot, 'Like a Hamburger Without Fresh Beef', Wendy's $3 Breakfast Deal TV Spot, 'By Chef Tyler', Wendy's Breakfast Baconator TV Spot, 'Chef's Kiss', This site uses cookies to provide you with a great user experience. By Taylor Huang / Aug. 23, 2021 1:26 pm EST. In those cities, fans will have access to special menu items like Cajun-spiced fries and Bananas Froster, a take on the chains popular Frosty shake. Wendy's March Madness ads include Reggie Miller, breakfast | Ad Age I see where theyre coming with that. Rick is best known for his roles in movies like Ghostbusters, Spaceballs, and Honey, I Shrunk the Kids. Reggie Miller was more of a scorer than a stealer in his NBA days. Maestas, a member of Sports Business Journals Forty Under 40 class of 2015. A new commercial shows Miller cheering on the Wendys crew as they promote the restaurants iconic square hamburgers, exclaiming theres the beef! and later, squares the beef! The campaign comes from agencies VMLY&R, Spark Foundry, The Marketing Arm and Ketchum. The commercial shows how much he loves Wendys by including footage of him eating at the restaurant and enjoying their food. This means that the final product is safe for those who are lactose intolerant or have other dairy allergies. When asked to share a brand or marketer he personally admires, Loredo mentioned Yeti, which he says has built an authentic outdoor lifestyle brand from a cooler. By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. The five-time NBA All-Star will be seen in four spots. (REUTERS/Dominick Reuter / Reuters Photos), GET FOX BUSINESS ON THE GO BY CLICKING HERE. While Eggo does use milk in their waffle batter, it is actually non-dairy milk. Replies. Kathryn Feeney. Once verified, the information you provide will be displayed on our site. Miller is seen in a Wendy's restaurant cheering on . Once verified, the information you provide will be displayed on our site. Click below to sign in. In the past 30 days, commercials featuring Reggie Miller have had 51,190 airings. Meanwhile, the employees are irritated, and they're starting to think they made the breakfast too good. Once verified, the information you provide will be displayed on our site. The message is that "Reggie Bush had something important taken from him. The campaign was arranged by agencies VMLY&R, Spark Foundry, The Marketing Arm and Ketchum. Back during last year's NBA bubble and this spring's March Madness bubble, Wendy's created a campaign about Reggie Miller's obsession with Wendy's breakfast. Actress: Where'd You Go, Bernadette. This years ads include six commercials featuring Miller, largely more as a supporting character to a starring cast of Wendys employees. The company has seen more customers utilizing the breakfast menu as a midmorning snack than a first meal of the day, executives remarked on a recent conference call. Basketball HOFer Reggie Miller is partnering with Wendys for the fourth straight year to star in new creative spots for the Squares the Beef campaign. From now through March 31, fans can also get half off their breakfast when ordering through the app. Wendys giving those tuning into the March Madness events interesting offers via the chains app and with delivery. Save my name, email, and website in this browser for the next time I comment. Rare insight into WNBA revenue and PLL adds Mike Levine to BOD. In the past 30 days, commercials featuring Reggie Miller have had 62,145 airings. 1,390 Followers. Have questions about this ad or our catalog? casting that appear in the videos of the different advertising campaigns of or other brands, However, we invite you to know if Just like Curry, Miller was a sharpshooting specialist who also had a strong . Basketball Hall of Famer Reggie Miller will be calling NCAA Mens Basketball Tournament games as March Madness begins, and fans will be able to see him during the timeouts as well. Actor in Move-In March Madness by Reggie Miller Wendy's Commercial 2021 Fruits are a source of carbohydrates and sugar, which can be used for energy by the body. Reggie Miller is going to be featured in more Wendy's spots. The first actor is Jaleel White, who plays the role of the father. The lamb flap is a type of meat that comes from the abdominal area of a lamb. Andrea-Frances Taylor is the woman who appears at the beginning of the commercial, sitting at a table with her son. But the daypart is picking up as weve been able to entice them to try the new breakfast.. : Large One Topping Pizza $10.99' commercial, Cricket Wireless 'Stay With Cricket: Stone P.' commercial, Hyundai Ioniq 6 'Today's Date' commercial, Nuts.com 'Mother's Day: Special Gift' commercial, U.S. Bank the troublesome waiter commercial, U.S. Bank problems with the waiter commercial. Likes. Have questions about this ad or our catalog? Submit ONCE per commercial, and allow 48 to 72 hours for your request to be processed. CMO Carl Loredo on the 'natural crossover' between hoops fans and Wendy's fans, and marketing lessons he's learned from Yeti, The top 5 most creative brand ideas you need to know about right now, Jim Beam reveals new look in campaign featuring 'Sweet Caroline', A celebration of creative excellence for AAPI Heritage Month 2023, Eos CMO Soyoung Kang on code-hacking as a creative superpower, Why a former 'Veep' writer is joining this small agency, AI and representationad leaders discuss equality in emerging tech, Possible TikTok ban6 ways brands can prepare and stay relevant, The top 5 creative campaigns you need to know about right now, Dylan Mulvaney breaks silence on Bud Light uproar, Memorable marketing messagingthe science behind concrete language, visualization and lasting impressions, Bud Light's marketing leadership undergoes shakeup after Dylan Mulvaney controversy, Influencer gifting creates waste and inefficiency for brands, study finds, Bud Light sales drop induces 'panic' as brand response expected to include ad, Wendys is scrambling to meet its big breakfast goals, Behold the most vicious tweets from Wendy's 'National Roast Day', - Read additional free articles each month, - Comment on articles and featured creative work, - Get our curated newsletters delivered to your inbox.
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